South Asian Institute of Policy and Governance (SIPG) at North South University is set to launch its publication ‘Roots and Routes: Business Pathways in Bangladesh’ on February 12. This book serves as a critical bridge between academia, industry and entrepreneurship with providing in-depth insights into Bangladesh’s evolving business landscape. Edited by Dr. Rizwan Khair associate professor of SIPG and Syed Shahnawaz Mohsin political and international affairs analyst student of SIPG and independent researcher; Roots and Routes is a first-of-its-kind compilation of case studies from some of the country’s most influential businesses. In this book features 26 cases of companies and industries, analyzing the challenges, strategies and successes that have shaped Bangladesh’s dynamic business ecosystem.
Book offers case-based learning, strategic insights, bridging theory and practice with industry-academia collaboration. It marks a significant step toward developing a localized body of knowledge on business practices in Bangladesh, allowing local entrepreneurs to learn from success stories and real challenges within their economic environment. The book will be officially launched at North South University on February 12, 2025, at 4 pm. Event will bring together industry leaders, academics, policymakers, students and aspiring entrepreneurs to discuss the book’s insights and implications for the future of business in Bangladesh.